Creative Business Cup BootCamp in Tallinn – intensive and busy

17. oktoober, 2014

1264146 10152444620737671 7405352598507980768 oThe biggest global creative entrepreneurship competition Creative Business Cup will provide the participants with a number of benefits –workshops, meetups with investors and great new contacts with fellow entrepreneurs, customers and future partners.

The competition has seeded extremely fast on global level during the few past years, raising the entry standards for the participants. The local finalists of three Baltic countries had the chance to polish their skills for three days under the supervision of the best mentors from Estonia, Latvia and Denmark. The participants got useful feedback to improve the business plan, value offer, message delivery and presentation skills. Creative Estonia had the honour to organize the first and very successful BootCamp in Tallinn.

The jury has selected the following outstanding creative startups who will compete for the best entrepreneur title in Copenhagen. 

Estonia: Aiden App – mobile application developed for the purpose of preventing depression, Alfabox – module buildings, Derelict Furniture – recycled furniture.

Latvia: Gigi blocks – creative cardboard blocks for childre, HOS – hair dryer/ straightener, that does not harm the hair, Espatte – multifunctional clothes for cold/wet conditions.

Lithuania: Kirigami design – easily folding chairs for metropol citizens, Soul Things – knitted multifunctional items from natural sources

The business plans of the finalists were reviewed by the Music Adviser for Estonia Ministry of Culture and lecturer in Estonian Business School Juko-Mart Kõlar. “I advise not to fall in love with your first business plan. Try different options and make amendments – nobody can come up with a perfectly detailed version at the first attempt,” he suggested. Latvian lecturer Vita Brakovska came up with suggestions for pitching: “Your weaknesses can actually turn into your strengths. Do not fear standing in front of the crowd- just be yourself,” he said. “Your presentation has the power to assassinate you idea – if you do not radiate the belief in your project, nobody will believe what you are saying.”

Ragnar Siil summoned up the basics of public speaking: “Think thoroughly, why you are speaking, to whom, of what and how. These questions sound so self-evident, regardless the speaker is often not aware of the content. The basics were cleared in the past when Aristoteles stated his Ethos, pathos and logos – who is speaking, which emotions appear and what the main point is.”

The last day of the BootCamp turned out harsh for the finalists when the jury evaluated their skills. The feedback was provided by CBC organizer Rasmus Wiinstedt Tscherning, entrepreneurs and investors Yrjö Ojasaar, Indrek Kasela and Andrei Korobeinik plus the CEO of CreativityLab Ragnar Siil.

We have nothing but best wishes for success for all the participants!

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